Product Photo Styling
Description
Collaborated on prop styling and shoot setup for still photography to showcase upcoming products to employees. Provided on-set art direction and support, with final images adapted into large signs for Q4 internal advertising. Styling involved selecting props, backdrops, and environmental elements, as well as wrapping and styling gift boxes to highlight Hallmark’s holiday gift wrap and accessories.
Styling: Julianne McCarthy
Art Direction: Julianne McCarthy & Kristin Schultz
Photography: Kevin McKinney
Created at Hallmark Cards